Werenbach A Piece of History on Your Wrist

[10/05/17] 

OK, time to brush up on your Russian space program trivia. In the middle of the endless steppes of Kazakhstan is Baikonur Cosmodrome, which was founded in 1955 as a test center for Soviet intercontinental ballistic missiles. It was later used to launch the Soviet Union’s first manned and unmanned forays – including Sputnik 1 and Yuri Gagarin’s Vostok 1 – into space.

After independence, Kazakhstan leased the site back to Russia, which continues to launch rockets as part of its Soyuz program. So, what’s all this got to do with watches you might ask.


What goes up must come down, and in the case of rockets and their boosters they’re not of much use when they return to earth. But Werenbach, an innovative watch company presently in crowd funding, makes that space trash into beautiful watches that each boost a little slice of history. The company has two collections – Earth Collection time pieces feature dials created from the outer shell and space craft fairings, while pieces in the Atelier Collection are made using melted down rocket engines, which are converted into a special alloy. In the case of Earth watches, the metal of the exterior cladding is left in its original condition, meaning every piece is different and unique, with many models also featuring a three-stage Launch Sequencer which displays the stages of launch into orbit (and is clearly begging to be incorporated into your next drinking game). Behind the unique face of each watch beats a Swiss movement, protected by sapphire crystal that ensures your time piece fairs better than the rockets that plummet to earth.

Think of it as stylish upcycling.

 


 

Werenbach
Hanse Explorer from €135,000 ++ per week.
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