Rhum Clément Know Thy Rum

[26/07/16] 

You might have noticed Hong Kong is in the midst of a newly-forged love affair with rum. This year’s RumFest, held at Mahalo, was packed with bartenders and barflies alike, looking to hone their knowledge on this timeless spirit and the many soul-soothing concoctions it can complement.

But the more you learn about rum, the more you realise that not all are created equally.

If you’re looking for a tasty tipple that will also look striking on your home bar, Clément ‘rhums’ from Martinique are now available in Hong Kong thanks to the savvy souls at Sovereign Brands. Producers of rhum agricole, a spirit made from pressed sugarcane juice that boasts a uniquely floral, grassy flavor profile, Rhum Clément has a drop for every budding or established rumophile; the V.S.O.P., aged for a minimum of 4 years in virgin Limousin barriques and re-charred Bourbon casks, is perfect for cocktails thanks to its roasted cocoa bean aroma and peppery spice; while the 10 Year Grand Reserve is an elegant drop that’s ideal for any established agricole fan. The Rhum Clément X.O. is a rare blend of very old aged rums, including the highly regarded vintages of 1976, 1970 and 1952, putting it on par with any single malt whisky or cognac thanks to its spice, toffee, and tobacco flavors and sweet Demerrera sugar and maple finish; while the newly-launched Clément V.S.O.P. Rhum Agricole Vieux comes in a head-turningly beautiful bottle designed by Caribbean street artist Jonone, making it an ideal he-gift. Whether you’re new to the rhum agricole scene or you’re an old hand looking for new blends to savour, these drops will make a vital contribution to your next summer spirit session.

“There's naught, no doubt, so much the spirit calms as rum and true religion.” - Lord Byron.

 

Rhum Clément
Available at leading bars in HK, including BIBO, Maholo, and Lily and Bloom
www.sovereignbrands.com


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